Case Study

NGS Super reached nearly half a million Aussies

By working with us on a content solution across podcast, newsletter and social NGS Super was able to motivate Aussie women to learn about and take control of their finances. Discover more here.

Key stats

Campaign success

60%

Of the Squiz Today audience listened to the series

10K

Listens to each episode within 24 hours

98%

Of listeners who tuned in said they learnt something

2K

Clicks from newsletter to learn more about NGS Super

Our objective

Motivate Aussie women to learn about and take control of their finances while raising awareness around NGS Super and the available resources and tools on offer.

The How Far We've Come interview series

“From the beginning of the creative process the team from The Squiz worked to understand what NGS Super was looking to achieve from a messaging, branding and audience perspective. At all times, we worked closely and collaboratively - from content development to NGS branded elements and opportunities for promotion of the series.”

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